Silver Cloud Financial Closed
Habematolel Pomo of Upper Lake · 2014–2022
Silver Cloud borrowers are in the clearest position of the four Upper Lake brands: your loans were cancelled, whenever you took them, and you did not have to do anything. Over $450 million was wiped across the four brands and a $39 million fund was paid out — by the non-tribal financiers in Kansas City, not by the tribe. Nobody should be collecting a Silver Cloud debt from you.
Do I still owe Silver Cloud Financial?
- Collection status
- Stopped March 1, 2022
- Debt relief
- Yes — included in the Hengle v. Asner cancellation (over $450M across the four Upper Lake brands), automatic, no claim form.
- Cash fund
- $39M shared fund, already distributed.
- Closed
- 2022
Stopped originating after the Hengle v. Asner settlement; the site still loads and routes applicants to the tribe’s successor brand, Uprova.
Silver Cloud Financial at a glance
Closed- Owning tribe
- Habematolel Pomo of Upper Lake
- Lending since
- 2014
- Loan amounts
- $300–$1,200
- APR range
- 440–950%
- Product
- installment
- Website
- silvercloudfinancial.com
What a Silver Cloud Financial loan cost
Silver Cloud charged what its three sister brands charged: 440% to 950% APR on loans of $300 to $1,200, according to the CFPB’s complaint. Plaintiffs in the private case pleaded 543% to 919%.
The reason those numbers are now largely academic for its borrowers is the legal theory that beat them. The claim was not that the loans were too expensive.
It was that they were void under the borrowers’ own state usury and licensing laws — meaning nothing was legally owed from the moment the money landed, and every collection attempt after that was improper.
That distinction is worth carrying to any other tribal loan you hold. "This is unfair" gets you nowhere. "This loan is void in my state" is a defence.
Who actually paid for your cancellation
The $39 million cash fund did not come from the Habematolel Pomo of Upper Lake. It came from the non-tribal operators the litigation identified behind all four brands: Asner, Landy, Gortenburg and Vittor, working out of Kansas City.
That detail is the whole rent-a-tribe argument in one line item. The tribe’s name was on the lending; when the bill arrived, it was paid by the people in Kansas City who had built and financed the operation.
The evidence that the four brands were one operation is not subtle either. All four ran the same WordPress theme — named "tle", for tribal lending enterprise — and shared two IP addresses between them. Different logos, one machine.
The site is still up, and it is a funnel now
Silver Cloud stopped originating, but silvercloudfinancial.com still loads. Its sisters Golden Valley and Majestic Lake go further: they carry a modal pushing applicants to uprova.com, tagged so the operator knows which dead brand sent them.
Uprova is the tribe’s current flagship, lending at APRs up to roughly 725%. So the settlement did not end the lending. It retired the brands carrying the liability and moved the traffic to a clean one.
For an ex-borrower whose debt was cancelled, that is not a complaint — the cancellation was real and it was worth hundreds of millions.
But if you are searching for Silver Cloud today because you need a loan rather than because you owe one, understand what the redirect is: the same tribe, the same underwriting economics, a name without a lawsuit attached to it yet.
Frequently asked questions
Do I still owe my Silver Cloud Financial loan?
No. The Hengle v. Asner settlement, finally approved on 25 October 2022, cancelled Silver Cloud loans regardless of when they were taken, automatically and with no claim form. Unlike sister brand Mountain Summit, there is no date cut-off. If someone is collecting, cite the settlement and demand written validation.
Do I need to file a claim?
No — there was never a claim form. Both the cancellation and the $39 million distribution were automatic. The administrator’s site, upperlakesettlement.com, is now a blank placeholder.
Is Silver Cloud Financial still lending?
No. It stopped originating after the settlement, though its site still loads. The Habematolel Pomo of Upper Lake now lends through Uprova, at APRs up to roughly 725%.
This brand is one of many that stopped lending — and in several cases the balances were legally wiped out in a settlement. See the full picture: which tribal lenders shut down, and were the debts cancelled?